在客戶開發(fā)信的結(jié)尾會寫上一兩句希望對方給予回復(fù)或者希望對方立刻采取行動的語句，也可以寫上一兩句對未來合作的展望。

常用的表述方式如下:(1) Your comments on our products or any information on your market demand will be highly appreciated.(2) We are looking forward to your specific inquiries.(3) For any question please be free to contact me. We are expecting to start cooperation with your company in the near future.(4) The cooperation between us will be carried out with the “win-win” principle benefiting both sides.精心準(zhǔn)備的附件客戶開發(fā)信中的附件通?？梢允枪镜慕榻B文檔(包括公司歷史、廠風(fēng)廠貌、公司文化、公司重大項目和證書展示等)、產(chǎn)品目錄、工程照片等。

為了在開始就能與客戶拉近距離，在展會上與客戶拍的合照也可以隨信發(fā)送。